Chapman University MBA Travel Course
Day 1 was upon us; Gothenburg greeted us with a standing room only public transportation bus as we headed to Volvo Cars. The group was excited for this company visit, as we all knew that everyone would be able to drive demo cars around Volvo’s … [Continue reading]
Tuesday morning 06.03.2014: As we prepare to leave the city of Götborg we reflect on everything we were able to see and experience in this wonderful city. Having been here during one of the busiest weekends of the year that included different … [Continue reading]
Gothenburg is an interesting town. In the two days that we have been here, a music festival was in town, a protest showing dissatisfaction with Syrian refugees migrating to Sweden, and a gay pride parade complete with fireworks. The latter two are … [Continue reading]
Scandinavian Region It is not just geographical region that consists of five countries that makes the region, it is more about the culture. They all share the Viking heritage and can understand each other’s language for the most part (applies to … [Continue reading]
Sladdertacka is slang for someone who is a gossip. What more fitting name to be called in reference to a blog? Sustainability and the 3 p’s We have decided to focus our evaluation of Scandinavian business primarily through the lens of observable … [Continue reading]
Hello Fellow Readers! For the next two weeks, me and my teammate, Nick Meyer, will be blogging about our perceptions of Scandinavian culture and how it defines the way local companies conduct their global business strategies. We are … [Continue reading]
"Hej" everyone, Bellona and Ayaka here. We're in our final on-campus class and we're very excited to head to Scandinavia tomorrow!!! Over the last three days Professor Myhr and our guest speaker Jakob gave us a lot of insight … [Continue reading]
The 15 hours of on campus lectures has come to an end. Team Lagom is ready to take on Scandinavian Culture in all its forms. Lagom is Swedish for "just the right amount". There is no direct translation, but colloquially that is the equivalent. … [Continue reading]
Dear fellow travelers and readers, We are sitting here in class the night before we leave to Scandinavia and I still am in awe and shock that we are leaving in such a short period of time. This week has gone by so fast and it seems finals have … [Continue reading]
Milad and I can not wait to get our party on in Sweden!! We will be great ambassadors of Team Pitea and of Chapman University while we pop bottles in Scandinavia. Like any tourists, we like to do our research before entering an entirely … [Continue reading]
During this week of our trip, we visited two of Sweden’s powerhouses, Volvo and IKEA. We started at Volvo Cars’ headquarters, known as the “Eagle’s Nest,” for a session on innovation and supply chain transformation, followed by a tour of the factory floor. Walking into a building with that kind of nickname, you expect a […]
Saab Technologies I didn’t expect a company visit to be one of the most memorable parts of this trip, but our stop at Saab Technologies in Stockholm ended up sticking with me more than I thought it would. Saab isn’t a company most Americans think about day-to-day, but in Sweden it’s almost a household name. […]
The Volvo Example: Volvo is known worldwide for Swedish safety and engineering. However, when selling outside of Scandinavia, they have to customize heavily. In the US, they build larger SUVs with bigger cup holders and stronger hybrid engines to fit long American road trips. In other global markets with poor roads or heavy traffic, they have […]
