Rovio created the most popular and successful game ever, the Angry Bird franchise. Reaching over 2 billion downloads; this game has created a cultural movement within itself. By focusing on fans and not customers, the company is able to stay true to this cultural movement it has set in motion. Ambition and team work […]
Spotify: Music For Everyone!
Posted on June 16, 2014 Written by
Question: Is it possible to have a global culture for all of your markets around the world? Answer: No Questions: Do you foresee that happening as a possibility in the near future? Answer: On a global scale it is nearly impossible. Spotify has dominated the music streaming industry in ways no other company can imagine. […]
Culture. Evolution. Volvo.
Posted on June 16, 2014 Written by
Yesterday we had the privilege to visit the headquarters of Volvo. It was an interactive and eye opening experience. From test-driving cars to witnessing the innovations behind the scenes, we were able to explore the inner workings of the company. Built around the idea of safety in the early 1920’s, the company has gone through […]
Final Reflections of Scandinavia
Posted on June 15, 2014 Written by
The United States has had a profound influence on the world with Scandinavia being especially influenced. Scandinavia has been heavily shaped by World War II, the Cold War, and the geopolitical landscape since. Sandwiched between the influences of the European Union, Russia, and the US; it has definable influences and yet stands independent. In this […]
Luleå Science Park
Posted on June 15, 2014 Written by
As the group headed south from Kukkolaforsen, a two-hour trip took us to the city of Luleå. The city of Luleå is home to the science park responsible for bringing Facebook’s newest datacenter to date back in 2011. The first presenter, CEO Matz Engman noted that “Facebook has put them on the map, in the […]
Spotify – The art of music storytelling
Posted on June 14, 2014 Written by
As the majority of the group decided to take the local bus to Spotify headquarters in Stockholm, Sweden, Kamran and I, decided to take the 25min walk to see the great scenery. Spotify, as the title say’s, wants to create personal global stories from their music, which is approximately 20 million songs compared to Pandora’s […]
Ericsson, “Communication is a Basic Human Need”
Posted on June 14, 2014 Written by
In our first business visit in Stockholm we had a chance to travel to Silicon Valley of Sweden, Kista and got to know Ericsson, one of the pioneers in communications infrastructure in the world first hand. It was fascinating to know that they have started the business over a century ago in such a […]
Observations of Sustainability in Scandinavia
Posted on June 11, 2014 Written by
As our time in Scandinavia comes to a close we would like to spotlight the overall level of sustainability in Scandinavia. Having only spent a short amount of time in each country it is important to understand that our impressions may be limited compared to the reality of the situation, but based on our experiences […]
Creative Summit 2014 – Day 1
Posted on June 11, 2014 Written by
We have been fortunate enough to be invited to this year’s Creative Summit in Skelleftea, Sweden. With so many creative minds in one building, it was a truly inspiring day filled with so many ideas and laughter. The first speaker, Liz Sivell, is a Creative Consultant at Innovation & Explorer. She talked about always innovating […]
Volvo-Cars are driven by people
Posted on June 11, 2014 Written by
Volvo is a Swedish multinational manufacturing company headquartered in Gothenburg, Sweden. Its principal activity is the production, distribution and sale of trucks, buses, and construction equipment. Volvo also supplies marine and industrial drive systems, and provides financial services. Although Volvo was established in 1915 as a subsidiary of AB SKF, a Swedish ball bearing manufacturer, […]
