Chapman University MBA Travel Course
Today, we had a great visit to Saab Technologies' headquartered in Gothenburg. During our visit, we were giving a tour of the production facility of their new radar for the GlobalEye Surveillance System. The GlobalEye Surveillance System is a radar … [Continue reading]
This trip is flying by, and we can’t get enough from our Business in Scandinavia experiences. We just left Stockholm, Sweden and we are sad to say goodbye. The city was vibrant and alive. We experienced unusually good weather for the city. … [Continue reading]
Hello! Hallå! Tere! Hei! Welcome to Stockholm! Conversionista! Founder and CEO, John Ekman me with us and has mastered the art of calculating website conversion rates. The industry that the company primarily works with is e-commerce where … [Continue reading]
During our second day in Gothenburg, we visited the Defense and Security company (SAAB). SAAB serves an international market (Such as South Korea and the United States) with services, products and military defense solutions. Although we had little … [Continue reading]
We continued our journey in Sweden but this time we visited the beautiful city of Stockholm. Our first stop was a company called SANDVIK. This was a unique company in the sense that, even though not many of our colleagues could relate to what the … [Continue reading]
We had a wonderful dinner at the “name of the island and hotel”. It was a great Viking experience, our friend Bjorn took us to this restaurant which replicated the Vikings dinner. It had no electricity and the whole room was lit with candle lights. … [Continue reading]
Welcome to Stockholm, the home of C!. C! is one of the best conversion companies in Scandinavia, where they help large businesses optimize their website so user leads turn into conversions (an action that is required for the user as they engage with … [Continue reading]
After a long and tiring 15 hours flight, we finally arrived at this beautiful city---Gothenberg. We were glad that we met some folks at the airport so we could go to the hotel with them. After we went out the airport, WOW!!!!!The first thing came … [Continue reading]
Our next stop in Scandinavia is the gorgeous city, Stockholm. Stockholm is an very unique city because it is built on islands and surrounded by water. We took the SJ train from Gothenburg in the early morning, however, there was an accident that … [Continue reading]
During the trip in Sweden, we realized that China has been frequently mentioned in the presentations. I am surprised that Swedish companies have lots of connection & cooperation with Chinese companies. Although SAAB has no Chinese clients, they … [Continue reading]
During this week of our trip, we visited two of Sweden’s powerhouses, Volvo and IKEA. We started at Volvo Cars’ headquarters, known as the “Eagle’s Nest,” for a session on innovation and supply chain transformation, followed by a tour of the factory floor. Walking into a building with that kind of nickname, you expect a […]
Saab Technologies I didn’t expect a company visit to be one of the most memorable parts of this trip, but our stop at Saab Technologies in Stockholm ended up sticking with me more than I thought it would. Saab isn’t a company most Americans think about day-to-day, but in Sweden it’s almost a household name. […]
The Volvo Example: Volvo is known worldwide for Swedish safety and engineering. However, when selling outside of Scandinavia, they have to customize heavily. In the US, they build larger SUVs with bigger cup holders and stronger hybrid engines to fit long American road trips. In other global markets with poor roads or heavy traffic, they have […]
