
Thanks all my classmates that made this trip unforgettable! We made a video to memorize this supercalifragilisticexpialidocious two weeks! Enjoy!!! http://animoto.com/play/5J8srPk1St2HoSDwMNqlHgt … [Continue reading]
Chapman University MBA Travel Course

Thanks all my classmates that made this trip unforgettable! We made a video to memorize this supercalifragilisticexpialidocious two weeks! Enjoy!!! http://animoto.com/play/5J8srPk1St2HoSDwMNqlHgt … [Continue reading]

We had the opportunity of listening, to Matz Engman; He told us love a story of Facebook and Lulea and how Lulea managed to become Facebook’s first choice for a data center. Lulea had to compete with other cities across the world for this to happen. … [Continue reading]

When Kai was giving as a speech on his journey I could not help but be awed at how strong and disciplined he must be and what will power. Not many people can start to publish by self teaching. Kai went on lynda.com and learnt a lot about designing … [Continue reading]

In general, business operation is the United States is similar across the board in terms of goals/objectives. Businesses want to provide the best customer service and be profitable. While in Scandinavia, what we noticed from companies and businesses … [Continue reading]

We visited Kukkolaforsen, it is one of the most beautiful places in Sweden and borders Finland. Since Finland is ahead in time the locals usually joke that they are looking into the future when they look across to Finland. Finland and Sweden are … [Continue reading]
This is one of the most unforgettable experiences I will have in my lifetime. Being able to see many of the world's top companies such as Spotify, Volvo, and Rovio and how they conduct their business has provided me with a lot of insight on how … [Continue reading]

June 12- June 13, 2014: Our class had the honor of attending one of Sweden’s most unique marketing conventions called Creative Summit located in Skellefteå, at the Nordanå Theater. The purpose of Creative Summit is to bring creative minds from … [Continue reading]

June 6, 2014, Angry Birds is the most successful mobile game App of its time. For example the game has 2 Billion unique smartphone downloads across all mobile platforms and has become a global sensation attracting a different array of target … [Continue reading]

On June 2, 2014, our team as well as our other classmates accompanying us on our Scandinavia trip recieved the opportunity to visit the Volvo Company, which is a Swedish multinational automobile manufacturing company headquartered in Gothenburg, … [Continue reading]

"The past three weeks feels like a couple months. We had traveled to so many places in a short period of time and have seen, heard, and felt so much. Visiting Sweden and Finland, which are two countries I probably would have never had the opportunity … [Continue reading]

During this week of our trip, we visited two of Sweden’s powerhouses, Volvo and IKEA. We started at Volvo Cars’ headquarters, known as the “Eagle’s Nest,” for a session on innovation and supply chain transformation, followed by a tour of the factory floor. Walking into a building with that kind of nickname, you expect a […]

Saab Technologies I didn’t expect a company visit to be one of the most memorable parts of this trip, but our stop at Saab Technologies in Stockholm ended up sticking with me more than I thought it would. Saab isn’t a company most Americans think about day-to-day, but in Sweden it’s almost a household name. […]
The Volvo Example: Volvo is known worldwide for Swedish safety and engineering. However, when selling outside of Scandinavia, they have to customize heavily. In the US, they build larger SUVs with bigger cup holders and stronger hybrid engines to fit long American road trips. In other global markets with poor roads or heavy traffic, they have […]
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