The Scandinavian Way

First off, on behalf of Team Gothenberg (Andrew and myself) my apologies for the delayed post as we spent the majority of our free-time enjoying the food, people, and culture Stockholm has to offer. 16 hours after departing LAX, our travels have taken us to the heart of Stockholm, Sweden’s capital city.

Monday we visited two consulting firms in Stockholm, Ziggy Creative Colony and Kairos Future. Ziggy uses innovative approaches to help its customers bring their products to the digital market. CEO, Darja Isaksson, provided insight into the firm’s aim to provide future-friendly solutions for its customer’s clientele.

Tuesday visits included Klarna, Ericson, and Sandvik. Klarna is an ecommerce company specializing in making online payments simpler, by providing one-click purchasing options for e-stores. Their second priority is to make online purchases safer and more secure. We toured various departments including fraud, risk, and customer service at their headquarters. Klarna has had a stratospheric rise as startup and is currently the market leader in Europe for invoicing solutions. The company has been profitable since its inception, generating positive cash flows in its first year. As an established company, Klarna has maintained the mindset of a start-up, instilling drive and innovation through its ranks.

The last company was Sandvik, which focuses on energy and mining technologies. The company provides materials and services to its customers. Although these heavy industries are typically not environmentally friendly, Sandvik has made a concerted effort in reducing its environmental impact. Sandvik brought in fresh blood by revamping its corporate culture, consequently reducing the average age of its management team by 17 years.

These company visits were our first exposure to the Scandinavian business and corporate culture, which is currently en vogue. And so begins our journey into bringing with us a deeper understanding of what this business model can lend to our current and future business endeavors.