Volvo Headquarters

    6/4/2018   While in Gothenburg, Sweden we had the opportunity to visit the Volvo headquarters where we spent a good portion of the day learning about the company, seeing some of their work done up close and personal in their factories, and test driving vehicles. Volvo is a Swedish car manufacturer and they […]

Our lovely visit to Volvo!

Our first day in Gothenburg, Sweden we visited Volvo’s Brand Experience Center. Before we embarked on our journey to Sweden, we had little brand awareness of Volvo. It is actually both our first time in Scandinavia! In this blog, we discuss how Volvo can sustain a competitive advantage with today’s evolving consumer behavior within the […]